Registrar vs Registrant I’ve talked quite a bit about Owning Your Domain – OWN YOUR 💩! As a small business owner, you shouldn’t let anyone convince you that they need to own your domain. That’s simply renting your business. Your domain is your online storefront. It’s what many people see first for your business. Don’t […]
Your Facebook Ad was Rejected
Most small businesses have either run or thought about running Facebook Ads. One area that I’ve had several clients reach out to me about is their Ads being rejected by Facebook. It’s their platform and they have specific Facebook Advertising Policies that you must comply with in order to get your ads up and running. […]
How to Declutter with Email Inbox Zero
Watch My Video for Tips on Email Inbox Zero! Our email inbox can be overwhelming, especially when you’re trying to have a productive workday. Remember in the mid 90’s when you heard the new mail notification and immediately checked to see what new email you had? Those were the days of just a handful of […]
Top 10 Tips for Goal Setting for Your Business
Have you reviewed your business goals? A new decade is almost here and now is a great time to reflect on the past year and set new goals for the upcoming year. Setting goals can help you stay focused in your business and be more productive. I put together my top 10 items to help […]
Online Business Directories (Citations)
Do Search Engines Trust Your Business? Many small businesses don’t know where to begin with SEO (Search Engine Optimization – Getting found Online) for their business. Once you’ve got an optimized website, what’s next? Consistent and accurate Citations are a good foundation for an SEO strategy. They help your business Get Found Online! What’s a […]
Green Monday
Today is Green Monday and while many businesses look at it as one of the biggest online shopping days before Christmas (which is just 16 days away! 😲) I decided to take the day and evaluate what I’m doing in my business and where I can eliminate waste. One of the biggest issues I have are all of the business […]
Optimizing Your Business to Get Found Online
Local SEO (Search Engine Optimization) is optimizing your business online so that local customers find your business, before they find your competition. It specifically focuses on brick-and-mortar locations and service-based businesses that service a specific geographic location. Think about a mobile pet groomer. There isn’t a storefront, they come to you, but they only service […]
Understanding the Importance of Your Domain
I’ve been speaking at various conferences across the East Coast discussing Google Business Profiles (Google My Business), including Online Business Identity and Reputation. I’ve realized from the questions I receive at these events that there is a lack of understanding among business owners about how important your Domain Name is for your business. Your domain […]
Top 5 Tips for Google Reviews
Are you asking for Google Reviews? Asking your clients to review you on Google is becoming more and more important in your business’s online presence. A recent BrightLocal 2018 Local Consumer Review Survey found that 86% of consumers read reviews for local businesses. Getting more quality Google reviews can boost your SEO and build trust […]
Do’s and Don’ts of GMB Categories
What’s Your GMB Category? One of the action steps when setting up and optimizing your Google My Business (GMB) account is to select your categories. This isn’t a step to take lightly. Your category selection can mean whether or not you show up in the Google 3-Pack. The More the Merrier? Google allows you to […]
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